How Becker's Healthcare Drove 1,000 Email Signups Per Month
In an increasingly cluttered content landscape, publishers need to nail their first impressions with new audiences — and translate that into repeat engagement. To do this, Becker’s Healthcare partnered with Omeda to create a month-long welcome email series that introduced new readers to its educational webinars, white papers, articles, podcasts and more.
In this case study, learn how Becker’s used Omeda’s marketing automation and CDP capabilities to drive:
✅ 1,000 new email sign ups per month
✅ 1,000 new contacts for its educational content offerings
✅ 26,000 form fills in 4 months
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