Email Engagement Report for Q4 2025

Curious about how your team’s email marketing efforts compare to others in the media industry? Each quarter, Omeda releases aggregated, anonymized data from client emails sent from our platform so you can understand how your emails are performing.

In 2025, Omeda delivered over 7.6 billion emails on behalf of clients. In Q4 2025, Omeda clients sent 1.93 billion emails from our platform.

Covered in this report:

  • Email marketing benchmarks for emails sent in Q4 2025
  • A breakdown of 2025 email sends to assess trends quarter-over-quarter and year-over-year.
  • Performance benchmarks by email type: newsletters, promotional/ads, events, surveys/research
  • The latest click bot numbers
  • Digging into the drop in click rates

Fill out the form to download the report.