White Papers
How to Plan and Streamline Your Tech Stack in 2024
Struggling with your tech stack? You’re not alone. Keep these considerations in mind as you shop for new solutions.
Learn the four primary benefits of unifying your MarTech stack, starting with an Email Service Provider (ESP). Also learn the essential features a top ESP should provide.
Email Engagement Report – Q2 2022
See email engagement stats and insights from emails sent through the Omeda platform in Q2 2022. Discover benchmarks for open rates, click rates and unsubscribes.
This infographic covers 11 subscriber acquisition and retention strategies you can leverage now to gain subscribers and keep them around – no matter your budget.
4 Essential Best Practices to Boost Email Deliverability
Beat the hurdles of making it into the inbox. Read about top trends and methods for boosting email deliverability.
Review how four of our clients are utilizing the open canvas of Odyssey and creating voyages to best engage their audiences.
Personalization Modals White Paper
Review six strong modals which show off different features. Activate your audience through engaging personalizations.
Audience Relationship Management
Audience Relationship Management is the all-encompassing model that is needed to acquire, unify, manage and activate your audience.
3 Ways to Implement Progressive Profiling – Build Up Your Audience
Find inspiration from three Omeda clients who each implemented different ways to progressively profile.
Getting to Know Your Web Traffic
Learn how to convert unknown to known. This paper goes over specifics for how to grow your known audience.
Automating Your Email Re-Engagement Efforts
Reconnect with your audience and strengthen your marketing efforts to reach out in creative ways that bring them back.
How GDPR Impacts Publishers & Media Companies
Review the slides from a GDPR presentation on the impacts of GDPR on publishers led by law firm Neal Gerber Eisenberg.
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