White Papers

Reignite Ad Sales with First-Party Data – DCN

5 ways to make first-party data part of your sales pitch to advertisers, not just part of the tech stack

Email Engagement Report – Q2 2025 – Content

Email Engagement Report – Q1 2025 – Content

Why Unified First-Party Data Matters More Than Ever – Rebooting

How Media Brands Can Unify First-Party Data to Win

Why Unified First-Party Data Matters More Than Ever – AMO

How Media Brands Can Unify First-Party Data to Win

Why Unified First-Party Data Matters More Than Ever

How Media Brands Can Unify First-Party Data to Win

State of Audience Report – MACMA

Discover what's driving growth, engagement and monetization in the post-platform era.

State of Audience Report – BIMS

Discover what's driving growth, engagement and monetization in the post-platform era.

Media Leader’s Guide to Developing and Sustaining Paid Subscription Models – Rebooting

Pivot from free to paid with best practices for media businesses like yours.

Media Leader’s Guide to Developing and Sustaining Paid Subscription Models – AMO

Pivot from free to paid with best practices for media businesses like yours.

State of Audience Report – Revved Up

Discover what's driving growth, engagement and monetization in the post-platform era.

Audience Strategy & Planning Template – Revved Up

Audience, marketing, and media leaders can use this template to create their formal audience strategy and plan.

Email Engagement Report – Q4 2024 – Rebooting

We're breaking down performance stats from 7.6 billion emails sent through the Omeda platform in 2024.

Email Engagement Report – Q4 2024 – AMO

We're breaking down performance stats from 7.6 billion emails sent through the Omeda platform in 2024.

Email Engagement Report – Q4 2024 – Content

Email Engagement Report for Q4 2024

We're breaking down performance stats from 7.6 billion emails sent through the Omeda platform in 2024.

Newsletter engagement and retention tactics for 2025 – Rebooting

Discover the tactics you need in 2025 to create an engaging newsletter that keeps subscribers around.

Newsletter engagement and retention tactics for 2025 – AMO

Discover the tactics you need in 2025 to create an engaging newsletter that keeps subscribers around.

Newsletter engagement and retention tactics for 2025

Discover the tactics you need in 2025 to create an engaging newsletter that keeps subscribers wanting more.

Audience Strategy & Planning Template

Audience, marketing, and media leaders can use this template to create their formal audience strategy and plan.

Newsletter growth and monetization tactics for 2025

Learn how to combat newsletter saturation and keep your audience engaged.

Newsletter growth and monetization tactics for 2025 – Rebooting

Learn how to combat newsletter saturation and keep your audience engaged this year and beyond.

Audience + content: the new path forward for media operators

Learn about the benefits of an audience-first content strategy — and how to put it in practice — here.

State of Audience Report – LinkedIn Copy

How to find the right subscription management solution to meet your business needs

Find the right subscription tool for your business needs with this guide.

Newsletter growth and monetization tactics for 2025 – AMO

Learn how to combat newsletter saturation and keep your audience engaged this year and beyond.

Audience + Content – LinkedIn

Email Engagement Report – Q3 2024 – Rebooting

We're breaking down performance stats from 1.9 billion emails sent through the Omeda platform in Q3 2024.

Email Engagement Report – Q3 2024 – AMO

We're breaking down performance stats from 1.9 billion emails sent through the Omeda platform in Q3 2024.

Audience Strategy & Planning Template – AMO Summit

Audience, marketing, and media leaders can use this template to create their formal audience strategy and plan.

Email Engagement Report – Q3 2024 – Content

Dive into audience insights and performance stats from 1.9B+ emails sent through Omeda.

Email Engagement Report – Q3 2024

We're breaking down performance stats from 1.9 billion emails sent through the Omeda platform in Q3 2024.

State of Audience Report – AMO Summit

Discover what's driving growth, engagement and monetization in the post-platform era.

Media Leader’s Guide to Developing and Sustaining Paid Subscription Models

Pivot from free to paid with best practices for media businesses like yours.

Subscription and Audience System Migration Success Guide

Migrate subscription systems with confidence with this step-by-step guide from our onboarding team.

Email Engagement Report – Q2 2024

We're breaking down performance stats from 1.9 billion emails sent through the Omeda platform in Q2 2024.

Email Engagement Report – Q2 2024 – Content

Dive into audience insights and performance stats from 1.9B+ emails sent through Omeda.

State of Audience Report

Discover what's driving growth, engagement and monetization in the post-platform era.

Email Engagement Report – Q1 2024

We're breaking down performance stats from 1.7 billion emails sent through the Omeda platform in Q1 2024.

Email Engagement Report – Q1 2024 – Content

Dive into audience insights and performance stats from 1.7B+ emails sent through Omeda.

How to stay out of Gmail’s Promotions Tab

Improve your inbox placement and connect with your audience with best practices from our deliverability team!

4 Reasons Why Your Publication’s Losing Revenue (+ How to Overcome Them) – Content

4 Reasons Why Your Publication’s Losing Revenue (+ How to Overcome Each One)

Email Engagement Report – Q4 2023 – Content

Dive into audience insights and performance stats from 1.8B+ emails sent through Omeda.

Email Engagement Report – Q4 2023

We're breaking down performance stats from 1.8 billion emails sent through the Omeda platform in Q4 2023.

The publisher’s roadmap to revenue in 2024 – Content

The publisher’s roadmap to revenue in 2024

Diversify your revenue streams and secure your publication for success with our best practices.

How to prepare for Google and Yahoo’s new email requirements

Google and Yahoo recently announced new anti-spam requirements for email senders. Get your domain ready and maximize engagement with our best practices.

How to Prepare For Google and Yahoo’s New Email Requirements – Content

How to stay out of Gmail’s Promotions Tab – Content

Email Engagement Report – Q3 2023

Take a look at 1.8 billion emails sent through the Omeda platform in Q3 2023. Plus, get an update on Apple's Link Tracking Protection.

Email Engagement Report – Q3 2023 – Content

Why Your Publication’s Losing Revenue (+ 4 Ways to Fix It) – Ungated

Are you struggling to generate sufficient revenue for your publication? Discover valuable insights and practical strategies to boost your publication’s revenue and thrive in today’s competitive media landscape.

Why Your Publication’s Losing Revenue (+ 4 Ways to Fix It)

Actionable ways to manage your audience growth costs – Content

6 Omeda tools Gardner Business Media uses to drive growth

Email Engagement Report – Q2 2023

Our team examined engagement data from Omeda clients to share the latest email benchmark data, analyze promotional email performance, explore best practices and more.

Email Engagement Report – Q1 2023

Our team examined engagement data from Omeda clients to share the latest email benchmark data, analyze promotional email performance, explore best practices and more.

How to Plan and Streamline Your Tech Stack in 2024

Struggling with your tech stack? You’re not alone. Keep these considerations in mind as you shop for new solutions.

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