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Drive Audience Growth
Engagement & Revenue

OMEDA IS A FULL STACK MARKETING TECHNOLOGY PLATFORM THAT GROWS AND MANAGES YOUR FIRST-PARTY DATA

One destination to build and segment all your audience data

Bring all your data together with Omeda's Customer Data Platform and Data Management Platform. Automatically capture behaviors through your website, events, email, mobile and even print. Integrate new behaviors in real-time so you can automatically trigger campaigns and capture more details through integrated popups and inline targeting.

Subscription management perfected over 40 years

Use Omeda's Subscription and Fulfillment Management services to manage paid and free subscriptions, memberships, invoicing, autorenewals, digital and print fulfillment, and much more. Build custom content meters and use Omeda's suite of audience marketing tools to grow your subscriptions and audience engagement. Generate audience segments and custom reports on demand to make data-driven optimizations based on those insights.

Design and automate marketing and email campaigns

Marketing automation built alongside data collection and consent management. Tailor comprehensive and nuanced email and automation campaigns with Omeda's Odyssey marketing automation platform. Seamlessly move and connect between datasets to create dynamic marketing campaigns to grow your first-party data. Add your favorite integrations from our app marketplace.

 

The Email Engagement Report is here

We analyzed the past two years of email deployments, and our finds were surprising. See how the pandemic and a drastic increase in number of emails changed open rates, click throughs, and unsubscribes. 

Learn More

WINNER OF BEST CUSTOMER DATA PLATFORM (CDP) BY SIIA CODIE AWARDS

A FULL PRODUCT SUITE SERVICING EVERY PART OF YOUR AUDIENCE DEVELOPMENT STRATEGY

CUSTOMER DATA PLATFORM

Convert unknown users into known traffic using data matching and popup modals. Gather rich behavioral data into a 360-degree, multi-channel view of your customer.

MARKETING & EMAIL AUTOMATION

Segment your audience and automate fully-integrated, multi-channel journeys. Engage your customers in real time as all of your audience’s behavioral data ties back to the database.

INTEGRATIONS

Use our suite of integrations to connect your favorite tools with Omeda. New partners and integrations being added all the time.

DATA MANAGEMENT

Gather disparate data in one place so you can query and profile your customers. Data centralization means you can easily manage consent and privacy.

CONSENT MANAGEMENT

Automate the consent management process by serving the proper permission based off each unique customer profile. Utilize our cookie library to help your audience make informed consent decisions.

SUBSCRIPTION MANAGEMENT

Manage billings and fulfillment for paid and non-paid magazines, enewsletters, website registration and gating. Use our renewal-focused campaign templates to hit your subscription goals.

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Omeda has been named as one of Chicago’s top workplaces in 2020 by the Chicago Tribune!

OMEDA BY THE NUMBERS

25,000+

brands & products

200+

clients successfully engaging their audiences

145M+

records managed, cleansed, and matched

6.0B+

emails sent annually

$100M+

subscriptions managed and processed annually

Over 40 years of building audiences.

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“Omeda has built a powerful marketing program that is driven by your own database, creating an almost seamless workflow and relationship management system. It really gives you the opportunity to create process efficiencies and optimize your investment by maximizing your usage of marketing tools.”

– Kristine W, Audience Marketing Director

Ready to find out how Omeda can transform your audience relationships?