How NAVC Manages 700K Database Members with Omeda

Running a community might be a labor of love — but it still takes a lot of labor. Associations are no exception — they need to keep their members engaged with professional development courses, print and digital publications, events and webinars, all while hosting events, managing payments and advancing their public policy priorities.

In this case study, see how NAVC partnered with Omeda to:

✅ reduce data silos from its various publications and marketing channels

✅ better manage its 700,000-member database

✅ create 50+ hyper-specific marketing segments