The Growing Importance of Knowing Your Audience

The Growing Importance of Knowing Your Audience

Last updated: February 24, 2023

The old means of relying on Facebook alone to drive traffic & revenue is dwindling. New avenues need to be utilized in order to grow the audience and revenue. The…

Too many logos : We’ve All Seen The Chart. How Can We Reduce the Tech Stack (And logo obsession)?

Too many logos : We’ve All Seen The Chart. How Can We Reduce the Tech Stack (And logo obsession)?

Last updated: July 17, 2023

One of our favorite charts to glance at is the beastly Marketing Technology Landscape (MarTech 5000). It was created in order to show (in an aggressively visual way) the extreme…

Omeda’s Client Partnerships Expansion

Omeda’s Client Partnerships Expansion

Last updated: February 24, 2023

Chicago, IL – Over the last six months, OMEDA has sizably expanded their client base adding multiple companies to their portfolio. As the leader in Audience Relationship Management, Omeda offers…

Omeda Web Forms Best Practices — Part One

Omeda Web Forms Best Practices — Part One

Last updated: February 24, 2023

Webforms, though one of the most common ways we collect data from our audiences, are often something people create once and then forget about. Despite that, so far in 2018,…

How to Sell and Increase Revenue With Marketing Services

How to Sell and Increase Revenue With Marketing Services

Last updated: February 24, 2023

Our very own CRO, James Capo, along with EnsembleIQ’s VP of Digital Media and Audience, Ronda Hughes, spoke at the Folio Show in New York last week. Their presentation on…

“What happens at M3AAWG, Stays at M3AAWG”…

“What happens at M3AAWG, Stays at M3AAWG”…

Last updated: July 17, 2023

Did you know? : Omeda is a member of M3AAWG – the Messaging, Malware and Mobile Anti-Abuse Working Group. This tightly controlled group of professionals meet and connect regularly to seek…

Take Back Your Time Using Omeda’s Lead Generation

Take Back Your Time Using Omeda’s Lead Generation

Last updated: February 24, 2023

Are you familiar with the various automation tools in your Omeda platform? There are a number of ways you can automate your day to day tasks, which in turn, frees…

What Is Inline Personalization?

What Is Inline Personalization?

Last updated: February 24, 2023

In the current content landscape, anyone can be a competitor for your audience’s attention. Businesses of all types are beginning to create their own content and develop engaged audiences. What…

5 Key Takeaways from the Digital Summit in Chicago

5 Key Takeaways from the Digital Summit in Chicago

Last updated: July 17, 2023

On September 26th and 27th, Omeda sponsored The Chicago Digital Summit that was held at McCormick Place. The Client Success and Marketing Team divided and conquered the sessions in order…

Dashboards – Understanding Your Audience

Dashboards – Understanding Your Audience

Last updated: July 17, 2023

Have you set your goals for your Audience Contact Data yet?  We released the first iteration of our new Dashboard at OX2 where you can view your total audience by…

How To Find Good Content

How To Find Good Content

Last updated: February 24, 2023

The notion of a good ideas coming from anyone in the organization is especially true when it comes to content. All organizations are charged with pumping out meaningful content consistently…

EnsembleIQ expands partnership with Omeda, consolidates MarTech stack

EnsembleIQ expands partnership with Omeda, consolidates MarTech stack

Last updated: July 17, 2023

Chicago, IL – OMEDA, the market leader in Audience Relationship Management solutions, announces an expanded partnership with EnsembleIQ becoming their exclusive provider for audience data management, email marketing, fulfillment services,…

Omeda Partners With FreshAddress for Email Validation Services

Omeda Partners With FreshAddress for Email Validation Services

Last updated: July 17, 2023

Omeda is excited to announce our new partnership with FreshAddress to utilize their email validation service. FreshAddress, using their proprietary database, has a scoring system which can determine the validity…

5 Takeaways from the AAMP Lunch and Learn on Audience Tech Stacks

5 Takeaways from the AAMP Lunch and Learn on Audience Tech Stacks

Last updated: July 17, 2023

5 Takeaways from the AAMP Lunch and Learn on Audience Tech Stacks: Last week we had the pleasure of sponsoring the AAMP Lunch & Learn at the Virgin Hotel in…

Omeda’s Tips & Tricks Webinar: Querying Your Web Behavioral Data

Omeda’s Tips & Tricks Webinar: Querying Your Web Behavioral Data

Last updated: July 17, 2023

Querying Your Web Behavioral Data [Webinar] Class is in session! Learn from Alyssa Sands, Omeda’s Client Success Manager, on how to query your Olytics data. Alyssa will walk you through…

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