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![Taking a Look at the Longevity of Your Audience](https://www.omeda.com/wp-content/uploads/AudienceLongevity-Header_Blog-2048x854-1-800x333.png)
Taking a Look at the Longevity of Your Audience
Last updated: February 24, 2023
Growing your audience is always top of mind for brand and marketing professionals. Whether growth is driven by adding new names to your database or asking current members to update their…
![Omeda Acquires Creative Data Services](https://www.omeda.com/wp-content/uploads/Partnership3-Header_Blog-2048x854-1-800x333.png)
Omeda Acquires Creative Data Services
Last updated: February 24, 2023
CEO Jeff Heine and team to join Omeda as clients transition to the Omeda platform Omeda, the industry leader in enterprise audience relationship management and activation announced that they have…
![Top 3 Benefits to Utilizing a Consent Management Platform (CMP)](https://www.omeda.com/wp-content/uploads/3BenefitsConsentManagement-Header_Blog-2048x854-1-800x333.png)
Top 3 Benefits to Utilizing a Consent Management Platform (CMP)
Last updated: February 24, 2023
Gaining Consent With the recent flurry of privacy laws (GDPR, and needing to opt-in) and (CCPA, needing to opt out), many are looking for new means to collect and manage…
![Don’t Underestimate the Power of First-Party Data](https://www.omeda.com/wp-content/uploads/PowerofFirstPartyData-Header_Blog-2048x854-1-800x333.png)
Don’t Underestimate the Power of First-Party Data
Last updated: July 17, 2023
As we move through 2021 and understand the importance of adapting, there is one thing that continues to be a theme in all of our conversations: the value of first-party…
![Omeda Welcomes MIT Technology Review as Their Newest Client Partner](https://www.omeda.com/wp-content/uploads/Partnership4-Header_Blog-2048x854-1-800x333.png)
Omeda Welcomes MIT Technology Review as Their Newest Client Partner
Last updated: February 17, 2023
Chicago, IL – OMEDA is happy to announce the new client partnership with MIT Technology Review. MIT Technology Review is a world-renowned, independent media brand, focused on providing discerning, trustworthy…
![Refresh Your Website Targeting Strategy](https://www.omeda.com/wp-content/uploads/TargetingStrategy-2048x854-1-800x333.png)
Refresh Your Website Targeting Strategy
Last updated: July 17, 2023
As website visitor traffic remains high, there is an opportunity to better engage with your website visitors. Whether this be capturing your unknown website visitors to convert them into new,…
![Make It Personal – Four Ideas to Personalize Your Next Virtual Event](https://www.omeda.com/wp-content/uploads/PersonalizeEvent-2048x854-1-800x333.png)
Make It Personal – Four Ideas to Personalize Your Next Virtual Event
Last updated: July 17, 2023
We live in a society that thrives on having their voice heard. With our friends, with our colleagues, on our social media channels, at our jobs… the list is long…
![Four Ways to Stay Engaged After a Virtual Event](https://www.omeda.com/wp-content/uploads/PostEventEngagement-2048x854-1-800x333.png)
Four Ways to Stay Engaged After a Virtual Event
Last updated: July 17, 2023
With what seems to be a never-ending pandemic, we all are continuing to turn our in-person events virtual. By now, you probably have either run or attended at least one…
![Omeda Adds a Consent Management Platform to Their Suite of Offerings](https://www.omeda.com/wp-content/uploads/ConsentManagement-Header_Blog-2048x854-1-800x333.png)
Omeda Adds a Consent Management Platform to Their Suite of Offerings
Last updated: July 17, 2023
The CMP Solution Creates Further Consent Options for Brands to Comply with Data Privacy Laws Chicago, IL – July 16, 2020 – Omeda, the industry’s leading audience relationship management platform,…
![Omeda and Ignite Technologies Announce Agreement to Transition Knowledge Marketing Customers to Omeda](https://www.omeda.com/wp-content/uploads/Partnership5-Header_Blog-2048x854-1-800x333.png)
Last updated: February 24, 2023
Ignite Selects Omeda as Best Choice to Service and Extend Unique Group of Customers Chicago, IL and Austin, TX– June 30, 2020 – Omeda, the industry leader in enterprise…
![Omeda Asks: Kristine Wyatt – Associate Director of Audience Marketing at Bobit Business Media](https://www.omeda.com/wp-content/uploads/OmedaAsks-2048x854-1-800x333.png)
Omeda Asks: Kristine Wyatt – Associate Director of Audience Marketing at Bobit Business Media
Last updated: February 24, 2023
About Kristine Wyatt: Kristine Wyatt is a native Michigander, currently residing in the state with her husband and five-year-old son. Being from the Great Lakes state, water has always been…
![Omeda Asks: Kati Tucker – Vice President of Audience Development at Modern Distribution Management](https://www.omeda.com/wp-content/uploads/OmedaAsks2-2048x854-1-800x333.png)
Omeda Asks: Kati Tucker – Vice President of Audience Development at Modern Distribution Management
Last updated: July 17, 2023
About Kati Tucker: Kati Tucker moved out to Colorado 36 years ago and fell in love with the state. She has a 12-year-old daughter that she has been able to…
![Virtual Events – The Dos and Don’ts to Hosting Online](https://www.omeda.com/wp-content/uploads/VirtualEventHosting-2048x854-1-800x333.png)
Virtual Events – The Dos and Don’ts to Hosting Online
Last updated: February 24, 2023
Over the course of the last few weeks, we have researched and attended a variety of virtual events. While we are not certain exactly where the industry is headed, the…
![Reinvention: Strategically Innovating Your Brands for the Future](https://www.omeda.com/wp-content/uploads/ReinventionBrands_2048x854-800x333.png)
Reinvention: Strategically Innovating Your Brands for the Future
Last updated: February 24, 2023
With the COVID-19 outbreak and the stay at home orders, individuals and companies have had to quickly adjust to the way their businesses are operating. In an event-heavy industry, being…
![Omeda Asks: Joyce Neth – WATT Global Media](https://www.omeda.com/wp-content/uploads/OmedaAsks3-2048x854-1-800x333.png)
Omeda Asks: Joyce Neth – WATT Global Media
Last updated: July 17, 2023
Omeda Asks is a new interview series that we launched starting in 2020. The conversations are structured around sitting down with our clients to gain insights on the media industry,…
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