Blog

One of our favorite charts to glance at is the beastly Marketing Technology Landscape (MarTech 5000). It was created in order to show (in an aggressively visual way) the extreme…

Chicago, IL – Over the last six months, OMEDA has sizably expanded their client base adding multiple companies to their portfolio. As the leader in Audience Relationship Management, Omeda offers…

Our very own CRO, James Capo, along with EnsembleIQ’s VP of Digital Media and Audience, Ronda Hughes, spoke at the Folio Show in New York last week. Their presentation on…

Are you familiar with the various automation tools in your Omeda platform? There are a number of ways you can automate your day to day tasks, which in turn, frees…

On September 26th and 27th, Omeda sponsored The Chicago Digital Summit that was held at McCormick Place. The Client Success and Marketing Team divided and conquered the sessions in order…

The notion of a good ideas coming from anyone in the organization is especially true when it comes to content. All organizations are charged with pumping out meaningful content consistently…

Chicago, IL – OMEDA, the market leader in Audience Relationship Management solutions, announces an expanded partnership with EnsembleIQ becoming their exclusive provider for audience data management, email marketing, fulfillment services,…

Omeda is excited to announce our new partnership with FreshAddress to utilize their email validation service. FreshAddress, using their proprietary database, has a scoring system which can determine the validity…

5 Takeaways from the AAMP Lunch and Learn on Audience Tech Stacks: Last week we had the pleasure of sponsoring the AAMP Lunch & Learn at the Virgin Hotel in…

We had an exciting update with our 9/6 software release to Odyssey, our marketing automation solution which lets you bring your marketing efforts across multiple channels (email, social, and website)…

Optimize Your Webforms and Increase Conversions using Progressive Profiling For many media companies, finding the balance between acquiring your website users’ data and converting the users into tangible subscribers, leads…

As summer starts to wind down, a busy fall show season is getting ready to kick off! While we’d love to be everywhere, our travel budgets (and our families) cause…

Effectively use Omeda’s Web Form Builder, Audience Builder and Lead Gen tool to deliver leads to advertisers from a Whitepaper Download Action. You can get started by having your Account…

Like peanut butter and jelly (or gin and tonic if you prefer) some things just go well together.  Consider, for instance, Omeda and Drupal.  Both are best of breed digital…

B2B email engagement is a constant hot topic since it has such a direct correlation to revenue. One of the most frequent questions we get is “what is a good open…