6 actionable ways to manage your audience growth costs

Your publication’s audience and subscription numbers are flatlining and you’re feeling the heat. Time to launch a splashy new rebrand, start a podcast and hire a new Head of AI just for good measure.

All good, except now your budget’s ballooning out of control, you have less money to fund all those new ideas in your head… oh, and your audience numbers are still flat.

Read on to see ways of managing your audience growth costs.