Articles by category: Email & Marketing Automation
Omeda Partners With FreshAddress for Email Validation Services
Last updated: July 17, 2023
Omeda is excited to announce our new partnership with FreshAddress to utilize their email validation service. FreshAddress, using their proprietary database, has a scoring system which can determine the validity…
5 Takeaways from the AAMP Lunch and Learn on Audience Tech Stacks
Last updated: July 17, 2023
5 Takeaways from the AAMP Lunch and Learn on Audience Tech Stacks: Last week we had the pleasure of sponsoring the AAMP Lunch & Learn at the Virgin Hotel in…
Odyssey Marketing Automation Update
Last updated: February 24, 2023
We had an exciting update with our 9/6 software release to Odyssey, our marketing automation solution which lets you bring your marketing efforts across multiple channels (email, social, and website)…
How To Use Progressive Profiling
Last updated: February 24, 2023
Optimize Your Webforms and Increase Conversions using Progressive Profiling For many media companies, finding the balance between acquiring your website users’ data and converting the users into tangible subscribers, leads…
Omeda’s Fall Conference Schedule
Last updated: February 24, 2023
As summer starts to wind down, a busy fall show season is getting ready to kick off! While we’d love to be everywhere, our travel budgets (and our families) cause…
Lead Gen Using Whitepapers – an end to end solution using Omeda Tools
Last updated: February 24, 2023
Effectively use Omeda’s Web Form Builder, Audience Builder and Lead Gen tool to deliver leads to advertisers from a Whitepaper Download Action. You can get started by having your Account…
Omeda Is Now Integrated With Drupal
Last updated: February 24, 2023
Like peanut butter and jelly (or gin and tonic if you prefer) some things just go well together. Consider, for instance, Omeda and Drupal. Both are best of breed digital…
Last updated: July 17, 2023
B2B email engagement is a constant hot topic since it has such a direct correlation to revenue. One of the most frequent questions we get is “what is a good open…
Engagement is King… Are You Actively Engaging?
Last updated: July 17, 2023
Having people land on your content doesn’t indicate if they actually read it, liked it or were moved by it enough to forward it on to someone else. Counting all…
OX2 Presentations & Videos Are In!
Last updated: February 24, 2023
The 2018 Omeda Idea Exchange (OX2) was Omeda’s second annual client summit that took place April 30th – May 2nd in downtown Chicago. With 140 attendees representing 50 different media…
Omeda Launches DFP Integration
Last updated: February 24, 2023
Omeda has launched a new integration between our industry leading Audience Relationship Management database and Double Click for Publishers, commonly known as DFP. DFP is a Google product designed to…
Omeda Launches Facebook Integration
Last updated: July 17, 2023
Northbrook, IL – December 5, 2017 – Omeda, the audience relationship management company, has launched a new integration between its industry leading Audience Relationship Management database OnQ and Facebook Ads…
Tony Napoleone Joins Omeda as VP, Client Success
Last updated: July 17, 2023
Northbrook, IL – November 13, 2017 – Omeda, the audience relationship management company, announced that Tony Napoleone has joined the company as VP, Client Success. Tony is an experienced, award…
Last updated: February 24, 2023
Over the last year, we have made some significant changes: We acquired Sunbelt. We acquired Hallmark Data Systems. We invested in our technology and people via new products and through…
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